Dr. Eddy Tukamushaba

Associate Professor

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  • Dr. Eddy K. Tukamushaba is a Senior Lecturer at Stenden University Qatar in the department of International Hospitality Management. He holds a PhD in Hotel and Tourism Management from The Hong Kong Polytechnic University, Hong Kong. Dr. Tukamushaba has over 18 publications in peer reviewed journals, book chapters, and several conference papers. Some of his publications are in: International Journal of Market Research, Journal of International Entrepreneurship, Journal of China Tourism Research, International Journal of Business and Management Studies, International Journal of Tourism Sciences, International Journal of Hospitality and Events Management, Journal of Tourism, Journal of Teaching in Travel and Tourism, Encyclopedia of Tourism, and Journal of Managerial Psychology. Eddy is an active reviewer for; Tourism Management – Journal – Elsevier; Journal of International Entrepreneurship-Springer and European Journal of Tourism and Hospitality Research- ISSN: 2182-4916
  • Eddy has obtained a number of best paper and other forms awards.
    • 2014: Received Best Paper Award at  the VII International Tourism congress, 2-4 December 2014, Muscat, Oman.
    • 2012:  Received Excellent Research Paper Award at the Tourism Sciences Society of Korea Conference, July, 2012.
    • 2010: Awarded a Highly Competitive International postgraduate Scholarship/Studentship by the Hong Kong Government to Study a PhD research degree for three years (2010 – 2013)
    • 2010: Received Excellent Research Paper Award at the Academy of Management Annual Meeting, August 6-10, 2010 – Montréal, Canada.
    • 2009: Received the Best Paper Award of the International Academy of African Business and Development 10th Anniversary International Conference Hosted by Makerere University Business School Kampala, Uganda May 19 – 23, 2009.
    • 2008: Received Emerald – ALCS Research Fund Award 2008 Public Sector Management in Africa
    • 2002: Was Recognised for Excellent Academic Performance  for obtaining a First Class Honors Degree  by the Faculty of Arts , Geography Department, Makerere University.

  • • Certified Problem Based Learning Trainer- Stenden University Netherlands (2014)
    • The Hong Kong Polytechnic University, Hong Kong   (2010 – 2013)
    Doctor of Philosophy in Hotel and Tourism Management
    • The Dutch Purchasing Management Association, Netherlands (Affiliated to Chartered Institute of Purchasing and Supplies United Kingdom) (2006 and 2008, respectively)
    Professional Diploma of Purchasing and Supplies by NEVI A AND NEVI B   International
    • Makerere University Kampala , Uganda (2003 – 2005)
    Masters of Business Administration (MBA-Marketing)
    • Makerere University Kampala , Uganda (1998 – 2001)
    Bachelor’s Degree in Tourism Management (Obtained a First Class Degree)
    • Gourmet Institute Kampala, Uganda and EUC SYD, Denmark (2000)
    Certificate in Hazard Analysis and Critical Control Points and Certificate in Restaurant and Front Office Operations
    • Gourmet Institute Kampala, Uganda (2000)
    Certificate in Curriculum Design and Development
    • College of Professional Management – Britain (1996 – 1998)
     Diploma in Tours and Travel Agency Management
    • Sheraton Hotel Kampala (1997)
    Certificate in Food Service
    • National College of Business Studies Nakawa (NCBS), Kampala, Uganda (1993 – 1995)
     Diploma in Hotel & Institutional Catering (UDHIC)

  • Areas of Teaching Interest
    • Hospitality and tourism marketing
    • Research Methods (Qualitative and Quantitative )
    • Data Analysis using SPSS and AMOS, LISREL Computer Sofware
    • Spa and Resort  Management
    • Strategic Management for Hospitality and Tourism Businesses.
    Areas of Research Interest
    • Service Quality in Hospitality
    • Destination Branding
    • Consumer Behaviour
    • Hospitality and Tourism Education
    • Human factor and OCB
    • Tourism entrepreneurship
    • Voluntourism

  • Research Articles published in Academic Journals 
    • Acquaah, M., & Tukamushaba, K. E. (2015). Human factor, justice and organizational effectiveness in Africa. Journal of Managerial Psychology, 30(3), 320-335.
    • Manhas, P., & Tukamushaba, K. E. (2014). Understanding service experience and its impact on brand image in hospitality sector. International Journal of Hospitality Management, 45, 77-87.
    • Tukamushaba K. E., & Babu, G. (2014). Service quality assessment of tourism related transportation and government services. A study of the Hong Kong tourism industry. International Journal of Hospitality and Event Management, 1(1), 2-43.
    • Smith, S., Xiao, H., Nunkoo, R., & Tukamushaba, K. E. (2013). Theory in hospitality, tourism and leisure research. Journal of Hospitality Marketing and Management, 22(8), 875-894.
    ​• Tukamushaba, K. E., Lin, V., & Bwire, T. (2013). Modeling and forecasting inbound tourism demand for long-haul markets of Beijing. Journal of China Tourism Research, 9(4), 489-506.
    • Tukamushaba, K. E., & Xiao, H. (2012). Hospitality and tourism education in Uganda: An integrative analysis of students’ motivations and industry perceptions. Journal of Teaching in Travel and Tourism, 12(4), 332-357.
    • Tukamushaba, K. E., & Oketch, R. N. (2012). Nature or nurture? Determination of whether distance or destination attributes accounts for the observed differences in profiles of the markets at the destinations.  International Journal of Business and Management Studies, 1(1), 253-266.
    • Tukamushaba K. E., Musinguzi, D., Katongole C., & Xiao, H. (2012). Modeling service quality improvement priorities in selected hotels for efficient service delivery. International Journal of Tourism Sciences, 12(2), 21-43.
    • Gbadamosi, A., Hinson, R., Tukamushaba, K. E., & Ingunjiri, I. (2012). Children’s attitudinal reactions to Television Advertisements: The African Experience. International Journal of Market Research, 54(4), 543-566.
    • Tukamushaba, K. E., Orobia, L., & Babu, P. G. (2011). Development of a conceptual model to understand international social entrepreneurship and its application in the Ugandan context. Journal of International Entrepreneurship, 9(4), 282-298.
    • Tukamushaba, K. E., & Oketch, R. N. (2011). Tourism training and education, Community empowerment and Participation in tourism planning and development. A case of Uganda. Journal of Tourism, XII (1), 1-24.
    Research Work Accepted for Publication 
    • Tukamushaba, K. E., Xiao, H., & Ladkin, A. (2016). The effect of tourists’ perceptions of a tourism product on memorable travel experience: Implications for destination branding. European Journal of Tourism and Hospitality Research,
    Published Book/Book Chapters
    • Tukamushaba, K. E., & Musinguzi, D. (2016). Uganda Tourism. In J. Jafari & X. Honggen(Eds.). Encyclopedia for Tourism. Frankfurt: Springer (doi:10.1007/978-3-319-01669-6_538-1)
    • Musinguzi, D., Tukamushaba, K. E., & El Khatib, R. (2016). Qatar Tourism. In J. Jafari & X. Honggen(Eds.). Encyclopedia for Tourism. Frankfurt: Springer (doi:10.1007/978-3-319-01669-6_533-1).
    • Musinguzi, D., Tukamushaba, K. E.,  Katongole, C., & Obua, J. (2014). Rainforest primate tourism in Uganda. In  B. Prideaux (Ed.). Rainforest Tourism, Conservation and Management: Challenges for Sustainable Development (p.275-288). London: Routledge.
    • Acquaah, M., & Tukamushaba K. E. (2012).The human factor, organizational support and organizational effectiveness. Management in Africa: Macro and Micro perspectives. In T.R. Lituchy, B.J. Punnett & B. B. Puplampu (eds.) pp. 291-317. New York: Routledge
    • Tukamushaba, K. E., & Ahumuza, G. I. (2008). Introduction to computer software applications. Kampala: Makerere University Printery.ISBN:9970-063-08-1. 1st Ed.
    • Tukamushaba, K. E. (2000). Nutrition and Dietetics. A hand book for teaching nutrition and dietetics in tertiary institutions. (Monograph).

  • • Tukamushaba, K. E., Xiao, H., & Ladkin, A. (2015). Self-transcendence: An alternative explanation for voluntourism in developing countries. Research paper presented at the 3rd International Conference on Emerging Research Paradigms in Business and Social Sciences(ERPBSS), 24-26 November, 2015, Park Hyatt Dubai, Dubai Creek.
    • Tukamushaba, K. E., Xiao, H., & Ladkin, A. (2014). The effect of tourists’ perceptions of a tourism product on memorable travel experience: Implications for destination branding. Research Paper Presented at the VII International Tourism congress, 2-4 December 2014, Muscat, Oman.
    • Tukamushaba, K. E., Xiao, H., & Ladkin, A. (2013). The influence of memorable travel experience components on memorability and behavioral intention: A structural equation modeling approach. Research Paper Presented at the 3rd International Conference on Advances in Hospitality and Tourism Marketing and Management, Taipei, Taiwan, June 25-30, 2013.
    • Musinguzi, D., Tukamushaba, E. K., Gerkin, K., Nair, G., & EIKhatib, R. (2013). A critique of tourism conferences. Research Paper Presented at the 3rd  International  Conference on Advances in Hospitality and Tourism Marketing and Management,  Taipei, Taiwan, June 25-30, 2013.
    • Tukamushaba, E. K., Musinguzi, D., Katongole, C., & Xiao, H.  (2012). Modelling service quality improvement priorities in selected hotels for efficient service delivery. Research Paper Presented at The 2012 TOSOK International Tourism Conference, Ulsan, Korea,  July 4 – 6, 2012.
    • Tukamushaba, K. E., & Oketch, R. N. (2012). Nature or Nurture? Determination of whether distance or destination attributes accounts for the observed differences in profiles of the markets at the destinations. International Conference for Academic Disciplines proceedings May 27-31, 2012, Harvard University, 10 Garden Street, Cambridge, Massachusetts 02138.
    • Tukamushaba, K. E., & Xiao, H. (2011). Hospitality training effort in universities and actual skill requirements in the hospitality industry. An analysis of Uganda’s situation. The ApacChrie Conference proceedings on Hospitality and Tourism Education. 2-5 June, 2011, The Hong Kong Polytechnic University, School of Hotel and Tourism Management.
    • Acquaah, M., & Tukamushaba, K. E. (2010). Human factor, organizational justice and organizational effectiveness in Sub-Saharan Africa. Academy of Management Annual Meeting Proceedings, (pp.1-6) [Business Source Complete. ISSN: 21516561.
    • Acquaah, M., & Tukamushaba, K. E. (2009). Human Factor, organizational Justice and Perceived Organizational Effectiveness: An Empirical Analysis from Ghana and Uganda. International Academy of African Business and Development (IAABD) Peer-Reviewed Proceedings of the 10th Annual International Conference: Makerere University Business School 19th-23, May 2009 (Ed): Simon Sigué, ISBN: 0-9765288-4-3 Volume 10.
    • Tukamushaba, K. E., & Katongole, C. (2009). Determining service quality improvement priorities in selected hotels in Kampala city. International. Academy of African Business and Development (IAABD) Peer-Reviewed Proceedings of the 10th Annual International Conference: Makerere University Business School 19th-23, May 2009 (Ed): Simon Sigué, ISBN: 0-9765288-4-3 Volume 10.
    • Tukamushaba K. E. (2008). The interaction between perceived physical fitness, mood at work, Job satisfaction, and organizational citizenship behaviour.  International Academy of African Business and Development (IAABD) Peer-Reviewed Proceedings of the 9th Annual International Conference: The University of Florida Gainesville, Florida May 20-24, 2008 (Ed): Simon Sigué, ISBN: 0-9765288-3-5 Volume 9.
    • Tukamushaba, K. E. (2008). Total cost of ownership and supplier selection: A case of Makerere University Business School catering unit. International Academy of African Business and Development (IAABD) Peer-Reviewed Proceedings of the 9th Annual International Conference: The University of Florida Gainesville, Florida May 20-24, 2008 (Ed): Simon Sigué, ISBN: 0-9765288-3-5 Volume 9.
    • Tukamushaba, K. E., Katongole, C., & Aporu, P. (2007). The Interaction between Tourism enabling environment, investment in tourism and poverty reduction in communities around protected areas. The case study of Bushenyi district, south-western Uganda. The 4th Annual International Operational Research Society of Eastern Africa (ORSEA) Conference.
    • Tukamushaba, K. E. (2006). Fostering Social Entrepreneurship in Uganda. A case of Kabale District. 12th Annual International conference proceedings. November 21st -24th. Academic Conference.
    • Tukamushaba, K. E., and Turyakira, P. (2003). Physical fitness and Employee productivity. 10th Annual International conference proceedings. Business Conference.
    • Tukamushaba, K. E (2002). A sustainable Approach to the development of Community Tourism in Uganda. 9th Annual International conference proceedings. December 3rd -6th. Business Conference. ISBN: 9970-420-19-6.

  • • Tukamushaba, K. E. (2013). Tourists’ perceptions, travel motivation and memorable travel experience. A case of Uganda. Ph.D. Thesis.  The Hong Kong Polytechnic University, Hong Kong.
    • Tukamushaba, K. E. (2008). Total cost of ownership and supplier selection. A case of Makerere University Business School Catering Unit. Thesis for the award of NEVI A & B International. The Dutch Purchasing Management Association
    Tukamushaba, K. E. (2005). Perceived physical fitness and organizational citizenship behavior. Master’s Thesis.  Makerere University Kampala Uganda.
    • Tukamushaba, K. E. (2001). Hospitality manpower training requirements. Challenges and opportunities. A case of Gourmet Institute of Catering, Kampala Uganda. Undergraduate thesis. Makerere University Kampala

  • • Tukamushaba, K.E. (2008). Gifted by Nature” not a destination brand.  The New vision, Thursday, October 30, p.15.
    Tukamushaba, K.E. (2004) Physical fitness and Stress. MBA Business Magazine. pp. 15-16

  • • Tukamushaba, K. E. (2008). Potential of domestic tourism market and implications for  sustainable tourism in Uganda. A Research project funded by Makerere University  Business School Faculty of Marketing and Hospitality Management Research (5,000,000UGX).
    • Tukamushaba, K. E., Aporu, J., & Katongole, C. (2007). Tourism enabling environment, investment in tourism and poverty reduction in communities and protected areas: A case study of Bushenyi district in Western Uganda. A Research project funded by Makerere University Business School Faculty of Marketing and Hospitality Management  Research (5,000,000UGX).
    • Tukamushaba K. E. (2006).Tourism and poverty reduction in developing countries. A research project funded by Makerere University Business School Faculty of Marketing and Hospitality Management Research (5,000,000UGX).